WHY A COHORT MODEL
We stay close to the first rooftops because that is where the learning is.
Halo works directly with the store team, connects the finished photo set to one agreed destination, and measures the difference against the current process. The dealer group gets a real result before making a larger commitment.
REGIONAL STARTS
Three controlled regional starts.
We are keeping each cohort small so we can work directly with the store team, measure the photo job properly, and apply what we learn before the next regional launch.
- 01
Ontario
September 2026
10 dealership locations
Applications openApply for Ontario - 02
Western Canada
November 2026
12 dealership locations
Priority list openJoin the Western Canada Priority List - 03
United States
January 2027
15 dealership locations
Launch region being selectedJoin the U.S. Priority List
THE POC LIFECYCLE
Map it. Set it up. Use it. Decide.
Every six-week proof of concept starts with the process you use today and ends with a scheduled results review. Continuing is a separate decision. If Halo does not make the job better, the group should know that before expanding.
- Week 1
Map the way photos get done today
Document volume, who does the work, where vehicles move, how long it takes, which views are required, and every handoff before the set is ready to publish.
- Week 2
Set up Halo and start
Agree on the required views, background, touch-ups, branding, file sizes, delivery path, participating staff, and responsibilities.
- Week 3
Use Halo on live inventory
Track staff adoption, vehicle movement, completion time, photo consistency, handoffs, retakes, and time to a finished photo set.
- Weeks 4–6
Compare and decide
Confirm the delivery path, compare Halo with the old process, and review the results with the people who will decide whether to continue.
COMMERCIAL DECISION
CAD $1,500 to prove it. CAD $950 per rooftop/month if it works.
The six-week founding POC is CAD $1,500 per participating dealership.
Founding Dealer Membership is CAD $950 per rooftop/month if continued.
Membership includes the current merchandising workflow, unlimited users and capture sessions, and a 24-month founding price lock for the first 100 activated rooftops.
Future Halo Operations starts from CAD $1,495/month and is not implied as generally available or included in the founding POC.
MEASUREMENT
Compare Halo with the way the work gets done today.
Measure the skill, space, time, vehicle movement, photo consistency, and handoffs in the current process. Then measure the same job with Halo, from the first scan to the finished photo set reaching the agreed system.
APPLY
Choose a rooftop where the problem is easy to see.
Tell us about the group, the rooftop, monthly vehicle volume, how photos get done now, and where the finished photo set needs to go.